History & Timeline

History & Timeline


1998 Launch of Amazon.co.uk
  Begins selling books
  Opens Fulfilment Centre in Marston Gate, United Kingdom
  Launches Amazon Associates Program
1999 Opens Music Store
2000 Opens DVD/Video Store
  Opens Software & Video Games Store
2001 Opens Electronics & Photo Store
  Opens Toys & Games Store
2002 Launches Marketplace
2003 Launches Free Shipping in the UK for orders over £39
  Launches Amazon Web Services
  Opens Home & Garden Store
  Lowers Free Shipping Threshold to £25
2004 Opens Fulfilment Centre in Gourock, Scotland
  Lowers Free Super Saver Delivery Threshold to £15
  Launches DVD Rental Service
2005 Launches Search Inside!TM
  Opens Fulfilment Centre in Glenrothes, Scotland
2006 Launches Wedding List Service
  Opens Customer Service Centre in Cork, Ireland
2007 Launches Sports & Leisure Store
  Launches Jewellery & Watches Store
  Launches Amazon Prime
  Launches Baby Store
  Launches Shoes Store
2008 Opens Fulfilment Centre in Swansea Bay, Wales
  Launches Health & Beauty Store
  Launches DIY & Tools Store
  Launches Clothing Store
  Lowers Free Shipping threshold to £5
  Introduces Print on Demand Programme for books
  Launches MP3 Store
2009 Launches Office Supplies Store
  Launches Lighting Store
  Launches Outlet store
  Launches Amazon.co.uk Credit Card
  Launches Car & Motorbike store
  Lowers Free Shipping Threshold to £0
  Introduces Free Shipping Threshold of £25 in Ireland
  Kindle with International Wireless available to UK customers
  Launches Amazon.co.uk Shopping App for iPhone and iPod touch
  Launches Frustration-Free Packaging Initiative
2010 Launches Amazon MP3 App for Android™
  Launches Universal Wish List
  Launches Musical Instruments & DJ Store
  Launches Grocery Store
  Launches Amazon.co.uk Kindle Store in the UK
  Launches Kindle Direct Publishing
  Opens Fulfilment Centre in Peterborough, England
  Opens Fulfilment Centre in Doncaster, England
  Launches Pet Supplies Store
  Launches Free Shipping to 27 Countries
  Launches Black Friday Deals Week
  Launches Amazon Windowshop for iPad
2011 Launches Amazon App for Android with barcode scanning feature
  Launches Checkout by Amazon in the UK
  Launches All-new Kindle in the UK
  Opens Customer Service Centre in Edinburgh, Scotland
  Opens Fulfilment Centre in Rugeley, England
  Opens Fulfilment Centre in Dunfermline, Scotland
2012 M&S Outlet launches on Amazon Webstore
  Launches Kindle Touch and Kindle Touch 3G
  Launches Createspace publishing platform in Europe
  Sales of Kindle books overtake sales of print books on Amazon.co.uk
  Launches Amazon Appstore in Europe
  Launches Amazon Cloud Drive in the UK
  Launches the all-new Kindle, Kindle Fire and Kindle Fire HD
  Launches Amazon Cloud Player in the UK
  Launches Amazon Family in the UK
2013 Launches Kindle Fire HD 8.9"
  Secures new Office Location in Central London
  Launches outdoor furniture range Strathwood
  Launches limited edition collection by Meadham Kirchhoff for Amazon Fashion
  Introduces Amazon AutoRip for Customers in the UK
  Introduces the All-New Kindle Paperwhite—The 6th Generation of Kindle
  Celebrates its 15th anniversary
  Launches Kindle Fire HDX
  Launches Amazon Coins for Kindle Fire Customers in the UK
  Launches Designer Jewellery Boutique
2014 Launches Men’s Grooming Store
  Offers Sunday deliveries via the Amazon Logistics service
  Launches Luxury Beauty Store
  Launches Amazon Student
  Launches Prime Instant Video (later renamed Amazon Prime Video)
  Launches Home Automation Store
  Launches Amazon Student
  TfL and Amazon team up to introduce Amazon Lockers on London Underground
  Launches Appstore Developer Select Programme in the UK
  Launches Two-Day Delivery for UK customers for products stored in Amazon Fulfilment Centres across Europe
  Announces major new London office to open in 2017
  Launches Login and Pay with Amazon in Europe
  Launches Two All-New Kindles
  Launches the All-New Fire HDX
  Launches Kindle Unlimited: Unlimited Reading and Listening on Any Device
  Launches Kindle First – Exclusive Early Access to New Books Every Month
  Launches Amazon Fire Smartphone in the UK
  Announces more than 16,000 Pickup Locations in the UK – including Post Office branches
2015 Announces record hiring in European Union
  Sunday deliveries more than quadruple year on year
  Introduces Fire TV Stick in the UK
  Launches Amazon Local
  Opens Fulfilment Centre In Dunstable, England
  Launches Fire for Kids Unlimited
  Launches New Kindle Paperwhite
  Launches Prime Now: One-Hour Delivery on over Ten Thousand Items
  Launches First Ever Prime Day, Breaking Global Records
  Opens 46,000 sq ft Fashion Photography Studio in London
  Introduces Free Standard Delivery to Pickup Locations for All
  Opens Second Fulfilment Centre in Doncaster, England
  Expands Kindle Scout Publishing Internationally
  Launches Fire TV with 4K Ultra HD and Fire TV Stick with Voice Remote
  Launches Business, Industrial & Scientific Supplies Store
  Launches Kids Love Books
  Launches Amazon Pantry
2016 Launches ad-free Prime Stations and Lyrics on Prime Music in the UK
  Introduces Amazon Web Services to Customers from Data Centers in the UK
  Opens Fulfilment Centre in Leicestershire, England
  Opens Fulfilment Centre in Manchester, England
  Introduces Kindle Oasis
  Launches Pan-European Fulfilment Programme to boost SME exports
  Launches AmazonFresh in London, England
  Announces a Partnership with UK Government to Explore Drone Delivery
  Launches Unlimited Online Storage Plan in the UK
  Launches Amazon Dash Button in the UK
  Launches Amazon Women in Innovation Bursary at Leading UK Universities
  Launches the Amazon Fire HD 8 Tablet
  Launches Alexa Skills Kit and Alexa Voice Service in the UK
  Introduces the Alexa Prize to Advance Conversational Artificial Intelligence
  Introduces Twitch Prime
  Launches Academy to Enable SME Growth Through E-commerce and Exports
  Launches Echo Dot in the UK
  Launches Amazon Music Unlimited in the UK
  The Grand Tour breaks viewership records during launch weekend on Prime Video
2017 Introduces Free Building and Hosting of Most Alexa Skills Using AWS for Developers
  Launches Amazon Business in the UK
  Introduces the 7-Mic Voice Processing Technology from Amazon Echo to Third Party Device Makers
  Introduces Prime Live Events
  Opens Fulfilment Centre in Daventry, England
  Introduces Prime Reading
  Launches Amazon Channels in the UK
  Third Annual Prime Day is Biggest Global Shopping Event in Amazon History
  Opens New UK Head Office in Shoreditch
  David Leadbeater’s The Relic Hunters Crowned Winner of the First English Language Kindle Storyteller Award
  Launches the Amazon Fire HD 10 Tablet
  Brings Echo Show to the UK
  Launches the Kindle Oasis
  Opens New Development Centre in Cambridge
  Launches AmazonSmile in the UK
  Launches the Amazon Prime Video App on Apple TV in Over 100 Countries
2018 Launches Transparent Ad Marketplace in Europe
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